12 Top Social Networking Sites Used Worldwide

Social Networking Sites plays an important role in this internet era of the modern world. All social media sites can be accessed at the fingertips using mobile and internet.

If you are a business owner or a marketing executive or an individual, you must know some of the most popular social media sites used around you. This will help you to make your brand famous and known to a large number of users registered on social media.

Before registering to any of the social networks, you must have to analyze either that social media network is best for your business or not. You have to read through social media guidelines related to it. 

Try to answer some of the important questions in your mind before registering to a social network which is as follows:

Question 1: Is that social networking site is the best fit for your brand and business as well as you? 

Question 2: Is your target audience using that social media site?

Question 3: Is that social networking site drive a huge amount of traffic?

Question 4: Is that social network user-friendly?

We had done some research around the world to make it easy for you to choose the best social network for your business enhancement. Here is the list of 12 top social networking sites used worldwide.

12 Top Social Networking Sites Used Worldwide

1. FB - Facebook

Facebook is the world's biggest social media platform used by almost 1/3rd of the world's total population. There are almost 2.38 billion monthly active users on Facebook as reported in March 2019 out of which 1.56 billion people use Facebook daily on an average

Facebook also offers features like creating a facebook page for your business or create a facebook group for your business. Approx 65 million business pages are hosted on facebook using facebook page features.

It's very easy to sign up a facebook account and share your content in any format like text, images, videos embedded within a post.

Basic information about facebook:

Founder: Mark Zuckerberg ( Chairman & CEO )

Alexa Rank: 3

Domain Authority: 95

Page Authority: 100

2. YT - Youtube

Youtube is a video-sharing website owned by Google. There are almost 1.92 billion monthly active users on Youtube as reported in March 2019.

It offers features like creating a Youtube channel, uploading the videos related to your business on your channel and you can also use Google Adwords to advertise your business on Youtube.

Basic information about Youtube:

Founder: Jawed Karim, Steve Chen, Chad Hurley
CEO: Susan Wojcicki
Alexa Rank: 2
Domain Authority: 99
Page Authority: 97

3. Whatsapp

Whatsapp is a chatting or messaging application owned by Facebook which is used in approx 190 countries. There are almost 1.5 billion monthly active users on WhatsApp. 

Whatsapp offers features like chatting, audio calling, video calling and creating a group for your business. Now a days, WhatsApp started a business platform that allows users to create their business profile. Business owners can chat with their customers and employees using WhatsApp business App or WhatsApp business API.

Basic information about Whatsapp:

Founder: Jam Koum, Brian Acton
CEO: Chris Daniels
Alexa Rank: 44
Domain Authority: 95
Page Authority: 80

4. Wechat

Wechat is a chatting or messaging app similar to Whatsapp which is used mainly in China and some parts of Asia. It is one of the best alternatives for areas where Facebook is banned. There are almost 1.2 billion monthly active users on Wechat.

It offers features like chatting, voice calling, video calling, online shopping, online payment, etc. You can also use this app to transfer money, booking taxis, etc.

Basic information about Wechat:

Founder: Zhang Xiaolong

CEO: Ma Huatang

Alexa Rank: 2697

Domain Authority: 84

Page Authority: 61

5. IG - Instagram

Instagram is a video and image sharing social media tool developed by Facebook. There are almost 1 billion monthly active users on Instagram.

It offers features like sharing videos, photos, live videos, etc. Recently, Instagram has launched IGTV for longer videos. You can easily create a business or brand account on Instagram and let the world know about your brand or business using images and videos.

Basic information about Instagram:

Developer: Facebook

Alexa Rank: 16

Domain Authority: 93

Page Authority: 100

6. Tumblr

Tumblr is a social media platform with a micro-blogging facility where you can share text, photos, videos, articles, links, audios and many more. There are almost 700 monthly unique visitors on Tumblr.

You can use it for promoting your business or brand by creating a blog on Tumblr. It also offers you the facility to promote your product or services links.

Basic information about Tumblr:

Founder: David Carp

CEO: Jeff D'Onofrio

Alexa Rank: 77

Domain Authority: 88

Page Authority: 100

7. im - QQ

im-QQ is a chatting and messaging app similar to Whatsapp and Wechat. There are almost 900 million active monthly users on QQ. It is used in almost 85 countries of the world.

It offers additional features like watching movies, playing online games, shopping online, blogging and making payment. You can post your business or brand details on QQ.

Basic information of im - QQ:

Developer: Shenzhen Tencent Computer System Co. Ltd.

Alexa Rank: 6

Domain Authority: 93

Page Authority: 92

8. Qzone

Qzone is similar to Wechat and QQ. There are almost 700 million monthly active users on Qzone. 

It offers features like uploading multimedia, blogging, playing online games, etc. QQ, Wechat, and Qzone are developed by the same Chinese company Tencent. 

Basic information of Qzone:

Developer: Shenzhen Tencent Computer System Co. Ltd.

Alexa Rank: 6

Domain Authority: 93

Page Authority: 85

9. Twitter

Twitter is a social networking site for entertainment, news, sports, politics and many more. There are almost 400 million monthly active users on Twitter.

Twitter is more real-time than any other social media network. It offers a limit of 280 characters in its Tweet.

Basic information on Twitter:

Founder: Jack Dorsey, Noah Glass, Biz Stone, Evan Williams

CEO: Jack Dorsey

Alexa Rank: 12

Domain Authority: 93

Page Authority: 100

10. LinkedIn

LinkedIn is another social media site mainly famous among professionals. There are almost 630 million monthly active users on linkedIn. It is owned by Microsoft.

It offers features like creating your own business page, share your articles and job-related information.

Basic information on LinkedIn:

Founder: Reid Hoffman, Allen Blue, Konstantin Guericke, Eric Ly, Jean-Luc Vaillant

CEO: Jeff Weiner

Alexa Rank: 23

Domain Authority: 97

Page Authority: 97

11. Tik Tok

TikTok is a video sharing social network where a user can upload their recorded video for a minute and make it live to be watched by the world. There are 510 million monthly active users on TikTok.

It is the most popular video sharing network in Asia and China. Recently, Tik-Tok acquired musical.ly, a similar social media video platform to target U.S. teenagers.

Basic information of Tik-Tok:

Developer: Bytedance
Alexa Rank: 1630
Domain Authority: 73
Page Authority: 48

12. Reddit

Reddit is a discussion social network where people can submit their questions, links, images. There are 400 million monthly active users on Reddit.

Posts are organized based on different subreddits created by the user for easy surfing. There are various subreddits consisting of a variety of topics like news, movies, science, books, music, games, politics, etc.

Basic information about Reddit:

Founder: Steve Huffman, Aaron Swartz, Alexis Ohanian

CEO: Steve Huffman

Alexa Rank: 12

Domain Authority: 93

Page Authority: 93

Conclusion: Above we had listed top social networking sites used worldwide. I recommend you to use only those social media sites which satisfy your business requirements and target location-based audience.